Let's talk about why you need to schedule your social media posts. It can be a challenge maintaining a constant social media presence. Entrepreneurs and small business owners need to stay connected with their audience if they want to grow and succeed in today's market. Thankfully, there are tools available that help us keep our social media presence organized and consistent. A social management tool is helpful in its ability to schedule updates. Some will even repost your messages (a MUST for Twitter).
As a small business owner, I find it very difficult to keep up with social media by myself. Anything that can help keep me organized and on top of my social media accounts is an awesome thing. I've found a few social media scheduling tool that I wanted to share with you called OneUp. OneUp is a social media management service that offers scheduling convenience and flexibility, analytics, as well as a host of other services to help your small business.
With OneUp, you'll be able to store posts in a library, which you can later you to repost. You can also store photos, plain text - even import a CSV file with posts to schedule. OneUp works with Twitter, Pinterest, Instagram, Facebook, and Google+.
Here is a quick intro of OneUp to give you an idea on how to use it.
With OneUp, you can hashtags on Google+, Twitter, Reddit, Instagram and Tumblr. This is an invaluable feature for fast and convenient trend research.
Here are some other social media scheduling tools worth looking into. Ultimately, you want to go with the tool that works best for you and your business. Most offer free trials and free versions to get you going.
It is important to note that not all social media scheduling services work with all platforms. I would suggest that prior to signing up for any of these services:
Hootsuite - Best for: 35+ social networks
Tailwind - Best for: Pinterest & Instagram
Buffer - Best for: Facebook, Twitter, Pinterest, Instagram, LinkedIn, Google+
MeetEdgar - Best for: Recycling content/posts
There are way more than this, but these are the most popular of the lot currently. I'll update as I find something new. Do you know of something I should add? Comment below and let me know your favorite social media scheduling tool.
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